We help people and businesses throughout the world reach their summits.

OUR MISSION

ABOUT US

A Sherpa is tasked with guiding clients to the summit, or highest point, of a mountain.  Our job is to ensure that our clients not only reach their corporate goals, but exceed them. No matter how far you are from your goals, with the help of Sherpa Insight, you can achieve them. We guide you through the most treacherous of situations, by designing and executing market research and reward & recognition programs to help improve your productivity, brand awareness, and overall profitability.

We help you understand the emotional needs of your customers. Our research has shown that buying behaviors are predictable, based upon these, now measurable, feelings and emotions.

We design and implement reward & recognition programs that are built specifically for your organization's unique needs and challenges. We use a variety of reward types including cash and non -monetary rewards.

People perform at their best when they feel good about their work, and have the tools they need to get the job done. We help organizations measure employee engagement and provide direction for making improvements.

 

Emotion Based Market Research

Employee Engagement Surveys

Reward & Recognition Programs

1 (317) 501 7396

info@sherpainsight.com

SHERPA LEADERSHIP TEAM

Charles Vogt

Chief Strategy Officer

Charles (Chuck) Vogt has over 30 years of experience working globally  in sales, marketing  and strategic growth helping companies grow and thrive. His strategic thinking  blended with his creative intelligence has made Chuck a valuable asset to his clients and a business partner they can depend on. Chuck has a Bachelor of Arts Degree in Communications and Public Relations from Purdue University and an Honorary Degree in Christian Education.

Dr. Stephen Curtis Ph.D

Chief Science Officer

 

Dr. Curtis is a Clinical Psychologist with a doctorate in Neuroscience Experimental Psychology. He specializes in Performance Psychology with athletes, musicians, and companies. Dr. Curtis is the author of the proprietary Clarity survey which has become a business research best practices instrument with Fortune 500 companies.

Ann Beriault

Senior Consultant

Gifted with a natural ability for understanding and leveraging what motivates people to change their behavior, Ann first began developing her skills at Chicago advertising agencies Young & Rubicam and W.B. Doner (where she served as EVP).

Ann worked at Young and Laramore from 1997 to 2011, where she spearheaded the agency’s account services and research initiatives.

OUR CLIENTS

Who we've helped become more Ideal

MIND THE GAP BETWEEN IDEAL & REAL

CLARITY RESEARCH

We use our proprietary Clarity™ survey of emotions and cognitions to compare your company its products and services to both those of your competitors – and to the ideal company, product, or service that customers or employees can imagine in your industry. You will know, with quantitative rigor, exactly what you can do to be more ‘Ideal’ – and more competitive. You will understand, very specifically, how you could improve to better retain your current customers and employees – and be more attractive to new audiences.

Why Research Emotions?

Why It Works

You know that the performance of your company is based, in large measure, on how your customers and potential customers feel about your products and services.  And, in support of that, psychologists and neuroscientists have shown that emotions are integral to human decision-making and are primary factors determining behavior. Our research confirms this and has verified that emotions – and the reasons behind those emotions – can be measured for large groups.

Sherpa Insight uses the Clarity survey of emotions and cognitions to provide clear direction for improving the performance of a company.   The proprietary Clarity™ survey is unique in its ability to to elicit candid open-ended responses – responses that are rigorously quantified for statistically significant samples of its customers, potential customers, and ex-customers.  The Clarity survey is typically used to compare a company and its products and services to an imagined "Ideal".

Brain Science

Clarity for Marketing

Psychologists and neuroscientists have shown that emotions are integral to human decision making and are primary determinants of human behavior. Our research corroborates this and, more importantly, has verified that people’s feelings about a given topic are stable and predictable when measured across a sizable group. Perhaps more importantly, our research has shown that buying behaviors are predictable, based upon these, now measurable, feelings and emotions.

The everyday challenge of marketing is presenting your product or service in a way that will MOTIVATE buyers to do something new – buy your product or service.But, new buying behavior is rare.  We prefer repetition – we prefer predictability. Recent brain science has revealed, however, that customers are more likely to allow new buying behavior IF the new product or service offers a significantly greater benefit.

Clarity for HR

Case Histories

Sherpa Insight is pleased to provide Human Resource officers with employee surveys that fully reveal both sides of the ‘Disappointment Gap’.  The anonymity and emotion-first focus of the brief, open ended, online Clarity Survey allow your employees the opportunity to describe the whole truth about their imagined expectations – and then, the whole truth about their current day-to-day job experience.

Sherpa Insight is pleased to provide Human Resource officers with employee surveys that fully reveal both sides of the ‘Disappointment Gap’.  The anonymity and emotion-first focus of the brief, open ended, online Clarity Survey allow your employees the opportunity to describe the whole truth about their imagined expectations – and then, the whole truth about their current day-to-day job experience.

REWARD & RECOGNITION

Sherpa Insight offers a wide range of reward and recognition platforms services to fit every client's needs. We focus our efforts on two main areas that ultimately determine a company's productivity and profitability: Employees (Employee Engagement), Sales and Distribution (Sales Force Effectiveness), Sherpa offers a wide range of services in both categories to  provide our clients with access to best in class systems and programs.

MEDIA LIBRARY

Sherpa Insight Media

CONTACT US TO FIND YOUR IDEAL SOLUTION

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CONTACT INFO

11473 Regency Lane  Carmel, IN 46032

1 (317) 501 7396

 

info@sherpainsight.com

 

 

2018 © Sherpa Insight                11473 Regency Lane Carmel, IN 46033                1 (317) 501 7396                   info@sherpainsight.com